Cultural Awareness Training

Our 'Cultural Awareness' training course, can be delivered in a classroom setting or via webinar. It is possible for webinar recordings to be uploaded to an eLearning platform, along with supplementary resources, quizzes and case studies for future access.

Aims of the course

This course is designed to help anyone working internationally, or across cultures, to maximise their performance by confidently navigating any cross-cultural setting.

By understanding the critical drivers of the cultures you work with, you will gain an understanding of why your cross-cultural counterparts act as they do, the behaviours that are really important to them, the expectations that they might have of you and the approach you should be taking to drive positive and productive outcomes.

This valuable understanding will help you build positive and trusting relationships, protect your company reputation and avoid potential cultural blunders.

This course is typically tailored to incorporate a focus on a specific culture/s or on specific business activities such as selling, marketing, negotiating, buying etc. 

Who will benefit from attending?

  • Staff with any form of international role - whether face to face or virtual 
  • Staff with a need to manage or lead international teams
  • Managers with a multinational/cross-cultural staff base 
  • Individuals with a multicultural service base 
  • Those managing overseas suppliers or distributors 
  • Project staff working across international projects 
  • Individuals due to go overseas for the purpose of selling/marketing products, establishing a supplier chain, implementing an international supply chain, or, negotiating an international contract 

Our cultural trainers

Our cultural trainers are all fully qualified, cultural professionals with extensive experience working internationally within a business capacity. 

Online training 

Our cultural awareness training is also available as an online/ eLearning training option via our parent company Commisceo Global Consulting Ltd. 

  • Ref Nr:
    IBCAT
  • Experience Level:
    Standard
  • Group:
    Main Group

Participants will learn to:

  • Understand the impact of culture on international working
  • Understand your own culture and how this influences the way you communicate, work and build relationships
  • Appreciate the impression you make on people from other cultures
  • Explore key cultural differences and their impact on the dynamics between people from different cultural backgrounds
  • Gain an in-depth appreciation of behaviours most likely to trip you up cross-culturally and gain strategies to avoid potential conflicts, upset or offence
  • Develop the skills and know-how to project a positive image regardless of where you are in the world
  • Acquire tools and strategies to navigate any cultural setting positively

Key topics covered:

  • Culture and its implications on the workplace
  • Developing self-awareness and cultural awareness
  • Common issues and challenges when working with different cultures
  • Differences in working styles, for ex: attitudes to leadership/ hierarchy, attitude to rules and relationships, attitude to time, teamwork, decision-making, initiative and responsibility, conflict resolution, etc.
  • Analysing differences in communication styles: verbal/ non-verbal communication, direct/indirect communication, high/low context communication, use of humour and the implications on everyday interactions
  • Creating effective ways of communicating virtually: e-mail, telephone, video conferencing, Skype and Webex
  • Cross cultural competencies and cultural intelligence
  • Thinking beyond culture & changing behaviour in line with surroundings

What's included?

Our fees are as follows: 

  • £30 per individual annual license for the online option 
  • £1,400 for an annual corporate online license (with no headcount limit and the option for customised content or; 
  • £1,400 if delivered as an all-day, face-to-face course

Our standard fee face to face delivery fee includes:

-Pre-training diagnostic meetings with clients to determine training needs and priorities
-Training development and customisation
-Pre-training evaluations
-Full-day onsite training
-Training delivery to circa 20 people
-Trainer travel expenses and travel time
-Post-training evaluations and report
-Materials
-Certificates
-Follow up

For groups of 20 people, this fee is equivalent to an individual investment of £70 per head.

Our South West training teams cover Dorset, Devon, Cornwall, Somerset and Wiltshire. Whether you're in Dorchester, Yeovil, Plymouth, Bournemouth, Exeter, Dorchester, Yeovil, Bournemouth, Plymouth, Bath, Bristol, Taunton, or Salisbury, we have expert trainers at the ready to deliver high-impact, onsite training, directly to your staff. 

Contact us to discuss further. 

Contact Us

Call: 0330 027 0207

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